Globally Inspired Apartment Community NOVEL Val Vista Celebrates Grand Opening
PHOENIX (Oct. 4, 2024): Crescent Communities, a nationally recognized, market-leading real estate investor, developer, and operator of mixed-use communities, marked another milestone as it celebrated the official Grand Opening of NOVEL Val Vista. The premier 317-unit community is currently leasing in Gilbert, just southeast of Phoenix’s urban core.
Inspired by the diverse cultural spirit found throughout Phoenix’s most eclectic and desirable neighborhoods, NOVEL Val Vista offers its residents a high-energy atmosphere paired with thoughtfully curated bohemian flare. Located just a few miles from the popular shops and restaurants found throughout Downtown Gilbert’s Heritage District, residents of NOVEL Val Vista have the best of Phoenix at their fingertips, while being a short drive from local entertainment and attractions, including SanTan Village, the Riparian Preserve at Water Ranch, Discovery Park, the Gilbert Historical Musuem, Topgolf, and more.
“NOVEL Val Vista’s prime location and globally inspired design serve as a testament to Crescent Communities’ commitment to creating unique, vibrant and inclusive properties,” said Ken Keefe, Director of Development, Arizona. “With 11,500 square feet of premium amenity space, NOVEL Val Vista stands out as one of Phoenix’s premier living destinations, providing residents with an array of meticulously crafted – and distinctly local – offerings to enhance their daily lives.”
NOVEL Val Vista aims to deliver residents a resort-style retreat, elevating everyday living to a one-of-a-kind experience. Community amenities include a hidden game room and speakeasy modeled after authentic British snugs; a laid-back lobby and co-working lounge; an Italian-inspired sky lounge offering panoramic views; a pool and spa featuring lounge seating, umbrellas, and cabanas; a shaded pet park and “scrub suite” spa; outdoor covered grilling and collaboration spaces; a premier fitness club equipped with Echelon bikes; and an upscale resident clubhouse. Boutique bakery Too Sweet Cakes is integrated into the community’s “market” and has quickly amassed a large following, adding a unique offering to the available amenities found throughout the community.
The three-building, four-story apartment community includes a mix of studio, one-, and two-bedroom residences artfully designed with black quartz countertops, modern white cabinetry, spacious walk-in closets, GE Energy Star® stainless steel appliances, expansive bedrooms, and ample natural light.
Partners for NOVEL Val Vista include architecture firm Craine Architecture, interior design by ESG Design, MEP engineers Given and Associates, civil engineer Kimley Horn, equity partner MAA, structural engineers Martino & Luth, construction services from McShane Construction, and landscape architect Norris Design.
Crescent Communities has a significant tradition of delivering premium for-rent properties throughout the Phoenix market. It recently broke ground on HARMON Ascend, a build-to-rent community in Avondale featuring premium amenities and a walkable design. In addition, its portfolio in the region includes such legacy multifamily properties as MAA Midtown Phoenix, formerly NOVEL Midtown Phoenix, and Trovita Rio, formerly NOVEL Rio, in Tempe.
In addition to its multifamily ventures, Crescent Communities is continuing predevelopment planning on Heritage Park, a mixed-use destination in Gilbert with integrated public spaces. In partnership with Creation, this ambitious project will transform multiple city blocks into a live-work-play environment, featuring a 288-unit NOVEL community, space for five or more on-site restaurants, retail venues encompassing approximately 42,000 square feet, and a 17,500 square foot public courtyard. Future phases will include an office building and boutique hotel.
Nationwide, Crescent Communities continues to experience significant growth with $7.2 billion of residential and commercial investments and developments in various stages of construction, operations, and planning. That pipeline includes 15,300 multi- and single-family build-to-rent units; 58,000 square feet of complementary retail space; and 7.5 million square feet of office, industrial, and life-sciences facilities. With a focus on environmental sustainability and wellness, Crescent Communities is a leading recipient of LEED, NGBS (National Green Building Standard), Fitwel, and WELL certifications.
Photography of NOVEL Val Vista can be found here, and photography of its Grand Opening celebration is linked here.
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About Crescent Communities:
Crescent Communities is a nationally recognized, market-leading real estate investor, developer, and operator of mixed-use "communities." We create high-quality, differentiated multifamily and commercial communities in many of the fastest growing markets in the United States. Since 1963, our development portfolio has included more than 86 multifamily communities and 25 million square feet of commercial space. Crescent Communities has offices in Charlotte, DC, Atlanta, Orlando, Nashville, Dallas, Denver, and Phoenix. Our multifamily communities are branded NOVEL, RENDER, and HARMON by Crescent Communities, our industrial developments are branded AXIAL by Crescent Communities, and our life science developments are branded THE YIELD by Crescent Communities.
